Managers, Got a Grip on Your PR?

What are you trying to do with your business, non-profit or association public relations program? Get a little publicity for a service or product? Or, perhaps, you’re doing what you really should do, persuade your key external stakeholders to your way of thinking, then move them to take actions that lead to the success of your … Read more

Network Marketing: How to Make it Work for You

How or why some people excel at Network Marketing, while others struggle is not as complicated of a question as many would think. After researching the reasons why, I have came to the conclusion that there is a common set of personality traits that a successful person possesses. 1. Determination: I have found that individuals … Read more

Two Steps to Improving Your Marketing Success

Since the human brain seems to be able to focus on only one thought at a time, it’s difficult to evaluate an advertising idea from the perspective of both a marketer and a customer. That’s why it’s necessary to use a two-step process when developing highly effective ads, sales letters, web pages, and e-mails. The … Read more

Reducing Debt Before It’s Too Late … How To Avoid The Pitfalls Of Creeping Debt

Reducing debt usually isn’t a high priority for people until they have already gotten into trouble with overspending. Using a few basic guidelines, and debt calculations can help you see when your debt load is getting into the danger zone. Budgeting Guidelines First off, creditors use budgeting guidelines when reviewing and approving credit. If your … Read more

Starting a Small Business: Balancing Risk and Reward

In a perfect world, starting a small business would be risk-free, but just as with everything else; the degree of risk determines the value of the reward. According to the National Commission on Entrepreneurship, at any given time, 6% to 9  of the United States adult population is involved in planning for a new business. … Read more

7 Simple Steps To Web Wealth

A lot of people and companies have websites. They also have products and services they want people to know about. Unfortunately, most of these people and companies waste most of their time on things that don’t help them to make money. Here are 7 areas to focus on that will help you make more money: 1. … Read more